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Phil Clapp was appointed CEO of the (then) Cinema Exhibitors’ Association in October 2007. During his time at the Association, Phil has spearheaded the establishment of the Digital Funding Partnership, which ensured the survival of small and medium-sized UK cinema operators in a new technological era, as well as more recently leading on the establishment of the ground-breaking Meerkat Movies promotion, the largest cinema promotion ever seen in the UK. Since May 2013, Phil has served as President of the International Union of Cinemas (UNIC) the European grouping of cinema trade associations and key operators, now representing 36 European territories. Before joining the Association, worked at the Department for Culture, Media and Sport, leading on policy for the creative industries - including film, music and computer games - having joined the civil service in 1994 from a background in scientific research.