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Michael Gubbins is the chair of Ffilm Cymru Wales and co-founder of analysis and consultancy company SampoMedia. Gubbins was editor of titles, including Screen International and Screen Daily, and Music Week in a 25-year career in newspapers and magazines. He writes influential reports on the changing media environment in Europe; and is a sought-after and experienced moderator, keynote speaker and organiser of conferences, Think Tanks and events around the world. SampoMedia clients have included Film4, Canadian Media Fund, CineRegio, Europa Cinemas, Europa Distribution, Telefilm, BFI, Curzon Film World, Film London, MEDIA programme, the Marche du Film at Cannes, and Cinemart (Rotterdam) and the Media Business School. He is on the experts committee of Europa Cinemas and the advisory boards of Power to the Pixel and the Met Film School.